Moko Lesney Matchbox – Aral Tanker – The Association of Matchbox Toys and Aral history

The association between Matchbox Toys and Aral AG, Germany Gasoline chain began in 1966 and lasted 15 years. During this period some Aral brand sexy models were produced. These toys were Matchbox for sale in Germany, Austria and parts of Switzerland, France and the Netherlands. They were considered normal downloads, promotional models and are sold through stores Aral service stations and the toy and retail stores. When doing research for articles Matchbox Toys trivia, I always find it interesting to have some information about the vehicles and the companies involved.

Aral’s story dates back to 1898. At that time the cars were a rarity in Germany and 13 coal mines in the Ruhr region in Germany founded an association of Western marketing for benzene, a byproduct of coke production from coal. The association called Benzol Westdeutsche Verkaufsvereinigung-headquartered in Bochum, benzene mainly sold to manufacturers of chemicals and paint, as well as manufacturers of fuel for lighting.

After the First World War, Germany has seen the rapid rise of the automobile. The number of motor vehicles in the country has increased from about 21,000 in 1906 to 300,000 in 1924.

In 1924, Walter Oswald developed a mixture of gasoline and benzene, which he named Aral. This highly compressed gas has been declared the first “super fuel” and soon became a branded product. To distinguish BV Aral from competing products, the company produced its branded gasoline in blue. BV has also made a special benzene-based high-energy fuels used in aviation. Product made headlines when used in the first flight across the Atlantic from Europe to Canada in 1928.

After creating Aral fuel, BV focuses on the expansion of its distribution network and product range. In the second half of the 1920s, the company began to build stations. At first, these stations attached to pharmacies, restaurants or hotels. Facilities later became independent stations. In ten years, the number of BV gas stations had increased considerably. There were about 200 service stations in Germany in 1926 and in 1937 the number of BV gas stations had reached 9,000. Meanwhile, the company has added fuel oil and diesel engine to its product range.

1955 saw beyond the borders of Germany Aral, the foundation of its first foreign subsidiary in neighboring Austria. Other target markets include Belgium and Luxembourg, where the company has become a market leader in the 1980s. In 1968, the number of service stations Aral was 11,000.

The 1970s opened a new chapter in the history of Aral. For the first time since World War II, the number of service stations declined Aral. Three years later, the oil crisis that hit Europe called. To preserve oil reserves, the Germans are not allowed to drive on Sunday. However, although the ban was lifted at last, the event started two new long-term trends that greatly affected the activity of Aral. First, consumers have started to reduce their fuel consumption by driving less, and secondly, the automakers have instructed their research and development departments to focus on more fuel efficient engines.

Aral counteracted new trends in the market increasingly focused on expanding its activities beyond gasoline. Besides gasoline and other fuels, the company began selling cigarettes, newspapers, snacks and bottled beverages. In 1994, the Aral stores accounted for a third of total sales in service stations of the company.

Another feature is the implementation of a research program to explore the BMW hydrogen as an alternative fuel. Between 1984 and 1988, ten models of BMW cars filled their tanks with hydrogen gas hydrogen gas pilot Aral station in Berlin. Aral in 1999 opened the first hydrogen station robot controlled fluid that fills the Munich airport.

Matchbox toy first Aral logo was number 25 Bedford Petrol Tanker. This model was originally launched in the world market in the BP colors yellow, white and green in 1964. He was part of the range of Matchbox toys for 4 years. Matchbox Toys seeking to exploit the growing German market and in 1967, this model was published in the blue and white colors of Aral. Each side of the tank was white the word ARAL. The company logo was on the back of the tank. The box is made, in particular, by the words Tankwagen ARAL in the end flaps with the blue and white oil introduced into the face of the box.

As Bedford oil has been removed from the range of Matchbox in 1968, a new tanker Leyland appeared as number 32. This was also in the global market BP colors, green and white now. Late 1969, Matchbox Toys released the ARAL blue and black. As in the case of Bedford, the Aral Sea was the word on the side of the tank in blue with ARAL logo on the back. Matchbox Toys Superfast wheels changed when in 1970, two versions of the tanker continued. This truck has been discontinued Matchbox range in 1972.

The following model logo screen Aral was in 1977. Highway tank was number 63. This model has received a number of different logos, including the ARAL logo (blue with white clouds) and ARAL diamond logo.

In 1978, for some strange reason the number 17 double-decker bus in London has been published in blue with Deutschlands Autopartner No.1 and ARAL logo on the sides. This proved to be a bit of a failure for Matchbox toys, and a number of these models have been re-labeled for the 25th anniversary of Matchbox Toy.

In 1974, Toys Matchbox Super Kings K16 introduced Ford Petrol Tanker articulated. Over a period of four years, there were three variants of this tank Aral logo. He was released with a blue and white cabin and blue ARAL word tank on the truck. In 1976, he moved to a blue label with white lettering ARAL. Later, he came up with the same label as the highway tanker. It was a blue with white clouds and ARAL logo and white writing.

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